PROCESSES RECONSIDERED_CONNECTED AND EFFICIENT WORK.
The employees are part of the digitalization process and ensure Koelnmesse’s future. Internal processes are being further optimized using cutting-edge hardware and software combined with targeted training. Digital, mobile and connected: workflows and processes are being made significantly easier, faster and better with new technology for all Koelnmesse employees. Above all, this also benefits our customers!
NETWORKS RECONSIDERED_GLOBAL TRANSFER OF KNOW-HOW.
Koelnmesse has its sights set on worldwide industry expertise. 36 of its own events in the global hot spots are serving to strengthen the international cluster for the food industry and interior design industries, for example, with leading trade fairs like Anuga and imm cologne. Koelnmesse is thus further expanding its position in the trade fair world. At EXPO 2020 in Dubai with the motto “Connecting Minds, Creating the Future”, the company will be providing a place of encounter for many nations and cultures as well as ideas and developments on behalf of the Federal Government as organizer and operator of the German Pavilion. Creative, digital and innovative – it is helping shape the future.
CITY TRADE FAIR RECONSIDERED_ IMPETUS FOR COLOGNE AND THE SURROUNDING REGION.
At its Cologne site, Koelnmesse employs over 600 people and a wide range of service providers. Every second hotel bed is booked as part of our events. With its future-oriented trade fairs and events, Koelnmesse also continues to make a positive contribution to the city’s image as a modern business location. Initiatives such as the digital campus “incube8” also highlight Koelnmesse’s role as an intermediary between established companies and digital start-ups. As such we provide important impetus for the digital future of the city and the region.
CUSTOMER SATISFACTION RECONSIDERED_A FOCUS ON EXHIBITORS AND VISITORS.
Today more than ever, Koelnmesse is focussing its attention on individual customer needs. Examples of digital services and business models include trade fair apps, matchmaking and lead tracking tools, the business network of the furnishing industry “ambista” as well as marketing packages adapted specifically to the respective exhibitions. We are increasing process efficiency, ease of communication and customer satisfaction. Koelnmesse is proving itself to be a truly modern and service-oriented company.
Comprehensive modernisation and new building projects are opening up new potentials for Koelnmesse and the city of Cologne. The Koelnmesse 3.0 project, which includes the multifunctional event location CONFEX®, will attract further top-notch conventions and corporate events to the city on the Rhine. All along the customer journey, tailor-made offerings including digital ticketing, easy access to online networks and digital navigation tools are providing for efficient management of time and communication. We are thus creating sustainable added value for our customers.