Press information of Koelnmesse

• Koelnmesse is realigning its sales in the Middle East region from 1 November 2025 • From now on, the network of local foreign chambers of commerce will serve the company’s ten target markets in the Middle East • The reorganisation is part of Koelnmesse’s steady continuation of its internationalisation strategy

• German Pavilion “Wa! Germany” closes after 184 days with over three million visitors • Bureau International des Expositions (BIE) bestows two awards for outstanding theme development and sustainability • Pavilion impresses with circular innovation, sustainability and immersive design • Koelnmesse, as the organisation responsible for operations, reports resounding success

• A positive climate effect of trade fairs: Consolidated meetings replace multiple business trips • An industry first: With its CHEQ app, Koelnmesse makes carbon savings measurable and personal • Largest pilot to date: Koelnmesse tests its climate calculator at Anuga 2025 • Industry study: Each B2B trade fair visit replaces an average of five business trips

• ORGATEC WORKSPACE Saudi Arabia to debut on 16 September 2025 in Riyadh – bringing the expertise of the renowned ORGATEC Cologne to the Middle East • Koelnmesse advances its internationalisation strategy and expands strong trade fair brands abroad • Strong debuts: FSB Sports Show Riyadh and International Hardware Fair Saudi Arabia attracted 13,110 trade visitors in June 2025 • By the end of 2025, Koelnmesse will launch six further international trade fairs, including in India and Indonesia

• Koelnmesse closes anniversary year with EUR 365.8 million in sales and EUR 21.3 million in profit • Corporate strategy “level35” sets the course for stability and growth in uncertain markets and geopolitical areas of tension

• Successful internationalisation: gamescom latam in São Paulo stands as a beacon for Koelnmesse's globalisation strategy • Joint press conference: Cologne's Lord Mayor Henriette Reker and Koelnmesse COO Oliver Frese emphasise growth potential • Hub for Mercosur countries: Brazil's importance for Koelnmesse and for the German and European economy is growing • Locally rooted: Koelnmesse has maintained a presence in Brazil for 60 years and has had its own subsidiary in São Paulo for ten years

• Koelnmesse and game association further expand successful cooperation with new contract • Stronger support from the state of North Rhine-Westphalia and the city of Cologne • Last year 335,000 visitors in Cologne and over 500 million viewers online

• Company shows solid results for 2024 with turnover of around 365 million euro and a profit of around 20 million euro • More than 2.1 million visitors from 197 countries and 34,500 exhibitors from 106 countries confirm Koelnmesse's global market position • Koelnmesse makes significant progress in developing its trade fair grounds, expanding its international trade fair business and improving its sustainability • Double award: Koelnmesse is "Company of the Year" 2024 and 2025, achieving first place among all German trade fair companies

• The German Association for the Digital Economy (BVDW) and Koelnmesse extend their agreement to host DMEXCO • Since 2009, DMEXCO has been Europe’s leading event for digital marketing and technology • This annual industry gathering connects and inspires the digital sector while strengthening Cologne’s position as one of Germany’s most digitally advanced cities

• For the second time in a row, FOCUS MONEY and DEUTSCHLAND TEST have recognised Koelnmesse as a benchmark among German trade fair venues. • The 2025 "Company of the Year" award is based on an AI-assisted reputation analysis consisting of four individual studies from 2024. • The award is given to companies that are rated particularly highly online in terms of price, trust, popularity and sustainability.